Traditional sweets and bakery store
A concept for a traditional sweet and savoury maker that wants to sell GI-tagged sweets, festival gift boxes and bakery items online across India.
Concept by EXA. Illustrative scope, not a completed client project. Images are illustrative.

- Industry
- Food and Confectionery
- Services
- E-commerce Website, Order Management
- Delivery planning
- Defined after scope review
Challenge
Festival buyers phone the shop for price lists and order gift packs through WhatsApp messages. Pincode delivery rules, courier cut-offs and variable pack weights create confusion during peak Diwali and Pongal seasons.
Proposed approach
The concept store allows buyers to choose sweets by pack size (250g, 500g, 1kg), assemble custom gift hampers, and enter their delivery pincode for immediate express shipping calculation. Orders are confirmed with automated WhatsApp updates.
How to evaluate it
A pilot review would test whether customers can configure custom gift boxes and complete checkout on mobile in under three minutes, with sample orders routed directly to the dispatch counter. This is an illustrative design, not a completed project.

